Social Media Marketing - Brightspot Creative

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Social Media Marketing


  • Video Production
  • Web

Best Friends Pet Care chose Bright Spot to create an awareness campaign for their annual Prom event held at 42 Pet Centers in 18 different states. We developed an integrated marketing campaign that included a Youtube Video, Facebook Sweepstakes and In-Store Collateral.

We developed story boards, wrote the script and coordinated the production of the Prom Video, designed and developed a Facebook “Like” campaign and designed in store Posters promoting the Prom.

The campaign resulted in over 5,000 video video views, hundreds of sweepstake entries, and added over 2,000 likes to their fan page. We also increased newsletter subscriptions and received a letter from the First Lady Michele O’bama.

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